From developing strategic marketing plans to aggressively negotiating media buys, Shelby works fast and furious to show an ROI for clients. She maintains a full plate as vice president and media director, but her Midwest work ethic is deep-rooted. Her portfolio is proof of that, with over 20 years of strategy creation on both sides of the table client and agency for brands such as Santee Cooper, hhgregg, Subway and CBL Properties.